Everlast by Chelsea Building Products will be distributed by Dealer’s Choice

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Chelsea Building Products has announced a distribution agreement with Dealers Choice for Everlast advanced composite siding.

Dealers Choice is a national brand that has recently expanded to the Pacific Northwest.

The company is a wholesale distributor of specialty exterior building products.

Dealers Choice will assist in increasing market penetration and availability of Everlast siding in Idaho, Washington, Oregon, Hawaii, and Alaska as a result of this new partnership.

Everlast Board & Batten, Everlast Lap Siding in 7′′ plank, Everlast Premium Color-Matched Trim, and standard all-white cellular PVC trim will be distributed as part of the partnership.

“Everlast siding is a high-performance product that is entering a previously untapped market in the Pacific Northwest.”

“We believe that once we get the product to market, it will fly off the shelves,” said Henry Haveman, Dealers Choice branch manager.

“Dealers Choice is a leading distributor in the building materials industry with a national presence,” said Gary Hartman, vice president of sales and marketing for Chelsea Building Products.

“We are excited to expand our existing relationship with Dealers Choice into new geographies and expand Everlast siding’s market reach and awareness in the Pacific Northwest.”

In January 2022, Dealers Choice began distributing Everlast siding.

Chris is our Texas contributor covering building products and home renovation.